Why is Taurus the cheapest of the big three?
Updated March 24, 2019 14:57:23Taurus has a reputation for being a reliable date-tracking app, and it is, but its biggest competitor, Odesk, has its own proprietary platform that has a bigger market share.
According to data analyst firm eMarketer, Taurus has the highest revenue and cost per user of the top three big three app stores in India.
However, its revenue per user is $0.06 less than Odesker.
The difference in price may not seem that big but it has a lot to do with the differences in the time period in which they track dates.
Odeskers database, which was launched in 2018, is a more expensive version of the Taurus database, but has a larger market share in the second quarter of 2019, according to eMarketers data.
Taurus is a “major competitor” of Odesks database, said the analyst.
For instance, the price difference between Taurus and Odeskins is $1.15, which is around 12.4 percent.
Oresk’s pricing is $3.10, which means the difference in cost per person is around $1,300.
Taurus says that its pricing and pricing model is a good fit for both big data and big enterprise markets.
It says that it has “successfully positioned itself as a premium choice for date-tracker apps, particularly for data analytics and data science professionals.”
Odesks pricing, however, is much more competitive, with its pricing being about 10 percent higher than Taurus’s.